Alison’s approach is to support & challenge, working closely with her clients to provide development.


A warm and engaging executive coach and developer with over eighteen years’ experience, Alison’s aim is to develop and release the personal potential of individuals. Her approach is to support and challenge, working closely with her clients to provide practical development solutions that meet their needs.

Alison’s range of clients is broad, she works with large international legal, consulting and accountancy partnerships, global banks, and international companies in the service, IT and automotive sectors as well as fast growing companies in the research and pharmaceutical sectors. She has worked extensively in Europe, Asia and Africa. She is programme director for Cranfield Business School’s two bespoke Women’s Leadership Programmes, both of which have won international awards. 

After taking an Economics degree Alison qualified as a Chartered Accountant with PricewaterhouseCoopers. She was Head of Career Development for the tax and legal practice across Europe, the Middle East and Africa before leaving the firm in 2001 to work as a freelance coach. Alison was a director of the Praxis Centre at Cranfield between 2011 and 2013, she designed Cranfield’s advanced coaching programme and coaches Cranfield’s MBA students.

Alison has an MA in organisational psychology from the Tavistock which focused on coaching and organisational development and is a member of the Association for Coaching. She has lectured in Financial Accounting, Economics and Tax in the UK and overseas and written articles for The Observer. She is a qualified MBTI practitioner and sits as a lay member on the British Psychoanalytic Council’s ethics committee.